Mars Men
More roles at Mars MenEmail/SMS Copywriter
Remote role where the employee must remain based in a particular country.
United States only
Employer listed it 4 weeks ago · Added today
Been open since 4 weeks ago, still being checked, but it has been live a while.
Salary
Not stated
Location
United States only
Timezone
US East
Contract
Full-time
Experience
Mid
Category
Content
This employer didn't state pay. Jobs like this usually pay around $80k–$100k a year, a typical range taken from 17 mid-level content roles on Nomaders that do state pay. It's a guide, not an offer.
Remote flexibility
Work from home
This is a remote role, but the employee must be based in United States. It is work from home rather than work from anywhere.
What the employer says
- Source listing states candidate location: "United States, remote"
What Nomaders makes of it
- Residency required in United States
- Payroll and tax are likely handled in that country only
The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.
About the role
About the Job
Mars Men is one of the fastest growing DTC brands in the US, achieving $100M run rate in less then 18 months. Recently backed by L Catterton, Mars Men is positioned to become the leading men’s health brand in the supplement space. We operate across DTC, retail, and emerging channels, and are entering our next phase of growth as we continue scaling the business.
As our Email/SMS Copywriter, you'll write every word that reaches a customer after the first click. That means the full lifecycle across email and SMS: welcome, abandonment, post-purchase, replenishment, subscription upsell, winback, and cancel-save, plus the weekly campaign calendar to both the prospect list and active subscribers. You'll join a small in-house retention pod alongside a designer and an implementer, writing to segment and to a revenue number. What You'll Do
Write email and SMS copy across the full lifecycle, including welcome, abandonment, post-purchase, replenishment, subscription upsell, winback, and cancel-save
Own the weekly campaign calendar copy, including subject lines, preview text, body, and CTAs, for both prospects and active subscribers
Run subject line, offer, and angle tests, forming the hypothesis, writing the variants, reading the result, and rolling winners into the evergreen flows
Adapt proven acquisition angles into retention, including our core product mechanism, clinical authority, and founder story, without recycling ad copy verbatim
Write to segment, so a 14-day first-time buyer, a six-month subscriber, and a lapsed customer never receive the same message
Keep every claim inside our supplement and men's health compliance guardrails, working from the approved claims guide
Brief the designer and implementer from the start of a project, so copy, layout, and build move together
Must-Have Requirements:
3+ years of direct response copywriting for DTC, ecommerce, consumer brands, or agency environments, with meaningful email and SMS in your portfolio
Demonstrated subject line and body copy work you can tie to a result, whether open rate, click rate, revenue per recipient, or conversion
Ability to write inside a defined brand voice from research documents, rather than defaulting to generic supplement copy
Working familiarity with Klaviyo or a comparable ESP, including how flows, segments, and dynamic content behave
Strong understanding of consumer psychology and persuasive communication
Ability to manage multiple priorities in a fast-paced, remote environment
Experience writing for subscription or replenishment businesses, including cancel-save and dunning copy
Self-starter who takes ownership, embraces feedback, and thrives in high-growth teams
Requirements
- ·3+ years of direct response copywriting for DTC, ecommerce, consumer brands, or agency environments, with meaningful email and SMS in your portfolio
- ·Demonstrated subject line and body copy work you can tie to a result, whether open rate, click rate, revenue per recipient, or conversion
- ·Ability to write inside a defined brand voice from research documents, rather than defaulting to generic supplement copy
- ·Working familiarity with Klaviyo or a comparable ESP, including how flows, segments, and dynamic content behave
- ·Strong understanding of consumer psychology and persuasive communication
Benefits
No benefits package published with this listing. Ask about it at first interview.
How to apply
- 1Check the flexibility label above, work from home, matches where you plan to live and work.
- 2Tailor your CV to the role at Mars Men, mentioning your remote working experience and working hours (US East).
- 3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.
Found 16h ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.
Listing sourced from Company boards.
Similar roles
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Free to apply, no account needed.
Typically $80k to $100k per year · You'll be taken to the employer's careers page.