Nubank
More roles at NubankSenior Product Marketing Manager
Part remote, part office, you need to live within commuting distance of a named location.
Hybrid · Miami
Employer listed it 13 days ago · Added 10 days ago
First listed 13 days ago and still open.
Salary
Not stated
Location
Hybrid · Miami
Timezone
Not stated
Contract
Full-time
Experience
Senior
Category
Marketing
The employer did not publish a salary, and we have too few comparable roles to estimate one.
What the advert says
Quoted word for word from the employer's advert. Where it says nothing, we say so.
- Working hours
- Not mentioned in the advert
- Where you can work from
This role is based in Miami, Florida.
- Contract
- Not mentioned in the advert
- Experience asked for
- Not mentioned in the advert
- Pay
- Not mentioned in the advert
Remote flexibility
Hybrid
This role is only partly remote, the employer expects time in the office around Miami, Hybrid, so you need to live within commuting distance.
What the employer says
- Source listing states candidate location: "Miami, Hybrid"
- Listing mentions "Hybrid" and 2 days per week in the office
What Nomaders makes of it
- Not suitable if you plan to move between countries
The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.
Before you apply
Questions worth asking: Nomaders interpretation
- This role involves office time, but the advert does not say how often. Ask how many days a week are expected on site.
- No pay is stated. Ask for the salary range before investing time in interviews.
- The advert does not say whether this is employment or a contractor arrangement. Ask, as it affects tax and benefits.
Produced automatically from this advert's text; not reviewed by a person. The employer's own page is the final word.
About the role
About Nu
Nu serves more than 140 million customers, guided by a mission to fight complexity and empower people. The company has been leading an industry transformation through innovative products and human-centered services.
Proprietary technology and data at scale power Nu’s digital platform, built to promote financial access, advancement, and transparency. Its business model thrives on customer love and lower costs, feeding a flywheel of growth and profitability. Visit our Institutional Page
About the Role
We’re looking for an experienced, curious Product Marketing Lead to help define how we launch and grow our product in the US. This is a senior individual contributor role with a lot of leadership through influence. You’ll be the closest partner to Product and Growth teams on n arrative, go‑to‑market, segmentation, and performance. You’ll shape the story, run launches end‑to‑end, and set the standard for how we communicate with customers.
You’ll join a small, ambitious team that values craft, velocity, and genuine collaboration. We test, learn, and iterate quickly — and we use AI heavily to multiply our impact. You’ll have room to drive strategy, roll up your sleeves on execution, and become a defining voice for product marketing in the US.
From day one, Product Marketing is at the table — shaping roadmaps with customer and market insight, defining full‑funnel marketing strategy, and keeping us aligned with long‑term business priorities and product success metrics. This is a high‑ownership role, building something new from the ground up.
This role is based in Miami, Florida.
What You’ll Own
Business & outcomes
Own key US product marketing outcomes for your area — e.g., awareness, engagement, and adoption — with clear, measurable impact.
Turn company and product strategy into sharp positioning, segmentation, and GTM choices: where we play, who we focus on, and how we win in the US.
Narrative & positioning
Own the end‑to‑end product story and value prop across key touchpoints so we’re clear, differentiated, and believable.
Use market and customer insight (quant, qual, competitive) to evolve our value proposition and influence the roadmap.
Partner with Product and Growth teams on pricing, packaging, and offers where relevant.
Translate the product story into high‑impact web and landing experiences, working with Growth and Design so our site, landing pages, and in‑product surfaces tell a consistent story.
Launch & GTM
Lead messaging and go‑to‑market for major product and feature launches — from strategy and positioning through planning, execution, and post‑launch read‑outs.
Design integrated GTM plans that connect brand, product, lifecycle, and performance channels.
Channel, acquisition & lifecycle
Design and run programs across in‑app, email, push, SMS, and emerging channels to drive acquisition, activation, engagement, and retention.
Partner with Growth on website and landing experiences — you own the story, messaging hierarchy, and marketing assets
Work closely with Growth so our lifecycle journeys feel coherent, on‑brand, and right for US customers.
Requirements
- ·2 days per week at the office.
- ·Opportunity of earning equity at Nu
- ·Medical Insurance
- ·Dental and Vision Insurance
- ·Life Insurance and AD&D
Benefits
- ·Opportunity of earning equity at Nu
- ·Medical Insurance
- ·Dental and Vision Insurance
- ·Life Insurance and AD&D
- ·Extended maternity and paternity leaves
How to apply
- 1Check the flexibility label above, hybrid, matches where you plan to live and work.
- 2Tailor your CV to the role at Nubank, mentioning your remote working experience.
- 3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.
Found 11d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.
Listing sourced from Company boards.
Similar roles
Other open marketing roles with comparable remote rules.
Pay not stated · You'll be taken to the employer's careers page.