Hedepy

Marketing Specialist - Poland

Work from home

Remote role where the employee must remain based in a particular country.

Listed for Poland

From the employer's advert: Poland is one of the biggest markets in the Hedepy portfolio, and one of the most competitive.

Employer listed it 3 weeks ago · Added 3 weeks ago

Been open since 3 weeks ago, still being checked, but it has been live a while.

Salary

Not stated

Location

Listed for Poland

Timezone

CET ±2

Contract

Experience

Mid

What the advert says

Quoted word for word from the employer's advert. Where it says nothing, we say so.

Working hours: Not mentioned in the advert
Where you can work from: Remote-first culture, so you can work from anywhere
Contract: Not mentioned in the advert
Experience asked for: Not mentioned in the advert
Pay: Not mentioned in the advert

Remote flexibility

Work from home

This is a remote role, but the employee must be based in Poland. It is work from home rather than work from anywhere.

What the employer says

Source listing states candidate location: "Poland, Remote"

What Nomaders makes of it

Residency required in Poland
Payroll and tax are likely handled in that country only

The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.

Before you apply

Experience: employer states

Written as a requirement

“Experience: at least 3 years in a similar role.”

Questions worth asking: Nomaders interpretation

No pay is stated. Ask for the salary range before investing time in interviews.
The advert does not say whether this is employment or a contractor arrangement. Ask, as it affects tax and benefits.

Produced automatically from this advert's text; not reviewed by a person. The employer's own page is the final word.

About the role

Who we are

We're Hedepy, an online platform on a mission to make mental health care easier to reach through technology. In 2025, over 300,000 therapy sessions happened through our platform, and our vision is to make psychological support available to as many people as possible.

Why this role matters

Poland is one of the biggest markets in the Hedepy portfolio, and one of the most competitive. Your goal will be to grow our market share and significantly raise awareness of Hedepy in the Polish mental health space, so that support reaches the people who need it.

You'll report directly to Caro, our Local CMO for PL/GR/LT/SI, and run the Polish market together with her. You'll also be part of an international marketing team of 15 people.

What you'll do

Influencers and social media (50%) You'll oversee influencer and social media activities and production, and manage offline events such as PR stunts and brand activations.

Localising acquisition marketing (30%) You'll take what we run across markets and make it land in Poland: ad assets, landing page copy, mailings, SEO and ad headlines. This is localisation, not translation, so it should read as if it was written for a Polish audience from the start.

Data and strategy (20%) You'll read the dashboards, understand why a campaign works or stalls, run tests across channels, and turn all of that into a clear point of view. We care most about the long game: user acquisition, share of search, CPA, and whether the brand is actually growing.

Across all three, you'll shape a strategy that fits the Polish market, informed by what works in the category and for our competitors.

What you'll own

After a trial period, the decisions are yours. You'll own content localisation, influencer collaborations, local partnerships and awareness activities, without needing to check with the CMO first.

Requirements

What you bring

Experience: at least 3 years in a similar role.

Social media: hands-on experience running and optimising channels such as Instagram, Facebook, TikTok and YouTube. Please share examples.

Influencer collaborations: you've coordinated them end to end, from research and creator selection through negotiating terms and contracts to execution and a wrap-up with learnings.

Language: you'll be translating content into Polish and adapting it for a Polish audience, so writing has to be one of your strengths.

Mental health and empathy: a genuine interest in mental health, whether through education or personal experience, and an empathetic personality.

Mindset: strategic, curious and insightful, not afraid to dig deep into data, and open to testing new solutions.

Nice to have

Experience with influencer collaborations for SaaS products or apps.

Experience with UX optimisation on websites. Please share examples.

Benefits

Requirements

·Experience: at least 3 years in a similar role.
·Social media: hands-on experience running and optimising channels such as Instagram, Facebook, TikTok and YouTube. Please share examples.
·Influencer collaborations: you've coordinated them end to end, from research and creator selection through negotiating terms and contracts to execution and a wrap-up with learnings.
·Language: you'll be translating content into Polish and adapting it for a Polish audience, so writing has to be one of your strengths.
·Mental health and empathy: a genuine interest in mental health, whether through education or personal experience, and an empathetic personality.

Benefits

·Remote-first culture, so you can work from anywhere
·2 free therapy sessions per month through the Hedepy platform :)
·An international team with colleagues from 10 different countries
·Company-wide offsites and workations by the sea 🫶
·AI? Yes, but wisely

How to apply

1Check the flexibility label above, work from home, matches where you plan to live and work.
2Tailor your CV to the role at Hedepy, mentioning your remote working experience and working hours (CET ±2).
3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.

Found 21d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.

Listing sourced from Company boards.