MyFitnessPal

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Influencer Marketing Manager

Work from home

Remote role where the employee must remain based in a particular country.

United States only

From the listing details: Residency required in United States

Employer listed it 3 days ago · Added 2 days ago

First listed 3 days ago and still open.

Salary

Not stated

Location

United States only

Timezone

Not stated

Contract

Full-time

Experience

Senior

What the advert says

Quoted word for word from the employer's advert. Where it says nothing, we say so.

Working hours: Not mentioned in the advert
Where you can work from: Location eligibility not confirmed
Contract: Exciting Full-Time Employee Benefits, Perks and Culture
Experience asked for: 5-7 years of experience in influencer, creator, or social media marketing, including experience managing celebrity or macro talent
Pay: Not mentioned in the advert

Remote flexibility

Work from home

This is a remote role, but the employee must be based in United States. It is work from home rather than work from anywhere.

What the employer says

Source listing states candidate location: "Remote - US"

What Nomaders makes of it

Residency required in United States
Payroll and tax are likely handled in that country only

The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.

Before you apply

Experience: employer states

Written as a nice-to-have

“Experience with AI tools and automations a plus”

Questions worth asking: Nomaders interpretation

The advert does not say where you can be based. Ask which countries they can legally employ or contract you from.
No pay is stated. Ask for the salary range before investing time in interviews.

Produced automatically from this advert's text; not reviewed by a person. The employer's own page is the final word.

About the role

MyFitnessPal is investing in creators as a scalable growth channel. As Influencer Marketing Manager, you will lead the day-to-day execution of our influencer program while owning how we measure its success and demonstrate its return on investment. You will manage a team of influencer specialists and work directly with talent, agents, and internal partners.

What you'll do

Day-to-day execution

Oversee creator communications and provide hands-on support throughout the partnership lifecycle, from outreach and onboarding to briefing, content delivery, payment and performance analysis

Build and maintain long-term relationships with creators, talent managers, and agencies to drive loyalty, preferred rates, and repeat partnerships

Evaluate incoming and proposed influencer deals, determining which are worth pursuing based on audience fit, performance potential, and cost

Directly manage relationships with celebrity and macro influencers, including negotiation oversight and content planning

Review creator content to ensure it meets brand standards, messaging requirements, and campaign objectives

Track influencer performance against established KPIs and report results to stakeholders on a regular cadence

Program management

Manage influencer budgets and allocate spend across creators, tiers, and platforms to maximize return

Partner with cross-functional teams (e.g., Brand, Product Marketing, Growth Marketing, Legal, Finance) to support ongoing marketing campaigns and integrate creator activity into broader plans

Lead, coach, and develop influencer specialists who negotiate creator contracts, setting priorities, deal guidelines, and quality standards

Improve existing automations and build new automated processes (e.g., outreach, tracking, reporting, payments) to increase team efficiency and scalability

Strategy and measurement

Develop influencer strategies and programs aligned with overall brand and business objectives

Research industry trends, emerging platforms, and competitor activity, and translate findings into actionable recommendations

Determine how we define and measure program success, including the KPIs, benchmarks, and reporting framework used across the organization

Own our approach to conversion measurement, including attribution methodology and tracking tools, so creator activity can be credibly tied to downstream results such as installs, trials, and paid subscriptions

What you'll bring

5-7 years of experience in influencer, creator, or social media marketing, including experience managing celebrity or macro talent

Proven experience managing budgets and negotiating or overseeing creator contracts

Experience leading or mentoring team members

Requirements

·5-7 years of experience in influencer, creator, or social media marketing, including experience managing celebrity or macro talent
·Proven experience managing budgets and negotiating or overseeing creator contracts
·Experience leading or mentoring team members
·Strong analytical skills, with experience in attribution, performance reporting, and ROI analysis
·Excellent communication, relationship-building, and negotiation skills

Benefits

·Flexibility At Its Best: Achieve the work-life balance you deserve. Enjoy a flexible time-off policy with our Responsible Time Off benefit.
·Give Back: Use your volunteer days off to support what matters most to you. Each full time teammate receives 2 days per calendar year to give back to their community through service.
·Mentorship Program: Take control of your career through our mentorship program where, if you’d like, you will be matched with a teammate who can help you scale your skills and propel your growth.
·Celebrate Greatness: Your hard work deserves recognition! Our reward and recognition platform empowers peers to acknowledge and reward each other for the exceptional contributions they make.
·Elevate Your Health & Fitness: Get access to MyFitnessPal Premium, allowing you to take your fitness, health and wellness journey to new heights.

How to apply

1Check the flexibility label above, work from home, matches where you plan to live and work.
2Tailor your CV to the role at MyFitnessPal, mentioning your remote working experience.
3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.

Found 3d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.

Listing sourced from Company boards.