Instructure

More roles at Instructure

AI Engineer, Marketing

Work from home

Remote role where the employee must remain based in a particular country.

Listed for United States

From the listing details: Residency required in United States

Employer listed it 5 days ago · Added 2 days ago

First listed 5 days ago and still open.

Salary

$85k to $90k per year

Location

Listed for United States

Timezone

Not stated

Contract

Full-time

Experience

Mid

What the advert says

Quoted word for word from the employer's advert. Where it says nothing, we say so.

Working hours: Not mentioned in the advert
Where you can work from: Our remote, hybrid and in-office collaboration spaces vary by role, team and location.
Contract: Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.
Experience asked for: Not mentioned in the advert
Pay: Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.

Remote flexibility

Work from home

This is a remote role, but the employee must be based in United States. It is work from home rather than work from anywhere.

What the employer says

Source listing states candidate location: "US-REMOTE, Remote"

What Nomaders makes of it

Residency required in United States
Payroll and tax are likely handled in that country only

The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.

Before you apply

Experience: employer states

Written as a nice-to-have

“Experience in B2B SaaS marketing, ideally EdTech or enterprise software.”

Produced automatically from this advert's text; not reviewed by a person. The employer's own page is the final word.

About the role

At Instructure , we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers. We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:

Why This Role Exists

Marketing's AI tools are already in production and delivering real results - localization time down 90%, meeting prep down 90%, case study builds down 70%. Demand for new tools now outpaces what one person can build. This role adds dedicated engineering capacity so the team can ship more, support what's live, and keep raising the bar on quality without becoming a bottleneck.

Scope

You'll build for all marketing functions - Brand, Content, Events, PMM, International, and SDR. If a marketing team has a workflow AI can improve, it's in scope. You'll partner closely with the Senior Manager on where to focus, then own your pieces of the build.

Day to day, you'll work across the marketing tech stack (Salesforce, Asana, Marketo, CMS platforms) and the automation and LLM tooling that connects them.

Key Responsibilities

AI Tool Development (~50%)

Build and maintain production AI tools for marketing teams - content generators, meeting and SDR prep systems, case study automation, and workflow integrations.

Write, test, and iterate prompts across LLM-powered applications; version them and track what works.

Build integrations between AI tools and the marketing tech stack (Salesforce, Asana, Marketo, CMS platforms) using APIs, webhooks, and automation platforms.

Take tools from prototype to production with clear quality checks, and own them after launch - monitor outputs, tune prompts, fix drift, and ship improvements based on user feedback.

Enablement & Documentation (~25%)

Write clear, usable documentation and playbooks so teams can self-serve.

Help train marketing teams on the tools you build - not just the clicks, but how to get good output and when AI isn't the right fit.

Support the AI Incubator intake process: help evaluate submissions and move projects from sandbox toward production.

Quality & Support (~25%)

Keep production tools inside data and brand guardrails; flag anything that touches customer data or brand voice for review before it ships.

Respond to user issues on live tools, triage what's breaking, and close the loop.

Help track tool usage and impact so every tool has a defensible ROI story.

Required Qualifications

Proficiency with or ability to quickly ramp on our primary AI and marketing tech stack, including Claude, Gemini, Clay, and Glean.

2+ years in marketing technology, automation, software, or a comparable technical role or equivalent hands-on project experience.

Hands-on experience with LLMs: writing and iterating prompts, evaluating output quality, and working within context limits.

Requirements

·Proficiency with or ability to quickly ramp on our primary AI and marketing tech stack, including Claude, Gemini, Clay, and Glean.
·2+ years in marketing technology, automation, software, or a comparable technical role or equivalent hands-on project experience.
·Hands-on experience with LLMs: writing and iterating prompts, evaluating output quality, and working within context limits.
·Comfort with technical integration: APIs, webhooks, automation platforms (Zapier/Make), and at least basic scripting (Python preferred).
·Strong written communication - this role produces documentation others rely on.

Benefits

No benefits package published with this listing. Ask about it at first interview.

How to apply

1Check the flexibility label above, work from home, matches where you plan to live and work.
2Tailor your CV to the role at Instructure, mentioning your remote working experience.
3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.

Found 3d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.

Listing sourced from Company boards.