NielsenIQ

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Associate Manager, Events and Field Marketing

Work from home

Remote role where the employee must remain based in a particular country.

Listed for United States

From the employer's advert: This a REMOTE position for candidates currently based in the United States.

Employer listed it 5 days ago · Added 4 days ago

First listed 5 days ago and still open.

Salary

$69,800 to $88,665

Location

Listed for United States

Timezone

US East

Contract

Full-time

Experience

Mid

What the advert says

Quoted word for word from the employer's advert. Where it says nothing, we say so.

Working hours: Not mentioned in the advert
Where you can work from: This a REMOTE position for candidates currently based in the United States.
Contract: Not mentioned in the advert
Experience asked for: Not mentioned in the advert
Pay: This role has a market-competitive salary with an anticipated base compensation of the following range:    $69,800.00 - 88,665.  Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and…

Remote flexibility

Work from home

This is a remote role, but the employee must be based in United States. It is work from home rather than work from anywhere.

What the employer says

Source listing states candidate location: "North Carolina, NC, United States, North Carolina, NC, us, Remote"
Job description states: "based in the United States. Candidates must"

What Nomaders makes of it

Payroll and tax are likely handled in that country only

The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.

Before you apply

Experience: employer states

Written as a nice-to-have

“Preferred Experience ”

Questions worth asking: Nomaders interpretation

The advert does not say whether this is employment or a contractor arrangement. Ask, as it affects tax and benefits.

Produced automatically from this advert's text; not reviewed by a person. The employer's own page is the final word.

About the role

This a REMOTE position for candidates currently based in the United States. Candidates must be physically located in the US to be considered.  

About the Team 

NIQ’s North America Marketing team partners with Sales, Customer Success, Product, and Product Marketing to engage customers and prospects and support business growth. You’ll work directly with commercial teams and draw on NIQ’s data, insights, and industry expertise to create relevant marketing programs and customer experiences. 

About the Role 

You’ll own the marketing strategy and activation for assigned events and field marketing programs, within an agreed event calendar and level of marketing support. You’ll define how NIQ shows up, what we communicate, and how we engage priority audiences before, during, and after each event. 

This role combines independent program ownership with hands-on execution and guidance from the Events and Partner Marketing lead and North America Marketing Leader. 

What You’ll Do 

Develop event marketing plans that define target audiences, messaging, customer experiences, and desired commercial outcomes. 

Write invitations, promotional emails, and follow-up communications; build emails and landing pages; and coordinate digital and social promotion. 

Partner with Sales to identify priority accounts and contacts, align on meeting goals, and prepare outreach resources that support productive conversations. 

Deliver on-site activations, coordinating with Marketing Operations on logistics and owning selected logistics tasks as agreed. 

Execute timely post-event campaigns that connect attendee interests with relevant content, meetings, or solution discussions. 

Coordinate lead capture, qualification, and routing with Sales and marketing partners; monitor follow-up and escalate gaps. 

Report on audience engagement, lead quality, follow-up, and pipeline contribution, using findings to improve future programs. 

What Success Looks Like 

Events engage the intended audiences, qualified interest reaches Sales with actionable context, and timely follow-up supports progression toward pipeline. 

What You’ll Bring 

Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience. 

Relevant B2B marketing experience, typically gained over 3+ years in event marketing, field marketing, customer marketing, or demand generation. 

Experience developing and executing marketing programs within agreed priorities and resources. 

Strong writing skills and hands-on experience building emails and landing pages. 

Experience partnering with Sales on customer outreach and engagement. 

Strong project management skills, with the ability to manage overlapping timelines and stakeholders. 

Requirements

·Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience. 
·Relevant B2B marketing experience, typically gained over 3+ years in event marketing, field marketing, customer marketing, or demand generation. 
·Experience developing and executing marketing programs within agreed priorities and resources. 
·Strong writing skills and hands-on experience building emails and landing pages. 
·Experience partnering with Sales on customer outreach and engagement.

Benefits

·Flexible working environment
·Volunteer time off
·LinkedIn Learning
·Employee-Assistance-Program (EAP)
·For more information, visit NIQ.com

How to apply

1Check the flexibility label above, work from home, matches where you plan to live and work.
2Tailor your CV to the role at NielsenIQ, mentioning your remote working experience and working hours (US East).
3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.

Found 5d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.

Listing sourced from Company boards.