Growth Marketing Manager - Paid Marketing

About Hex

Hex is growing our team of builders on a mission to make everyone a data person. Our platform solves key pain points with today’s data and analytics tooling, and empowers anyone to explore data using natural language, with or without code, on trusted context. Thousands of customers like Ramp , Figma , Stubhub , Anthropic, and Gamma love Hex for our beautiful UI, agentic superpowers, and boundless flexibility.

Hex has raised over $100M from leading investors like Sequoia, a16z, Snowflake and Amplify. With office hubs in San Francisco and New York, as well as remote team members throughout the US and UK, we’re a high-agency team that ships fast and has fun doing it. Check out our Intro to Hex video and employee handbook to learn more about what it’s like to work at Hex.

The Role

AI is changing what's possible in growth marketing faster than most teams can keep up — and the gap between teams that embrace it and those that don't is widening fast. We're looking for a performance marketer who's building for the future, not sticking to playbooks from the past.

You'll be Hex's first dedicated performance hire. You'll take full ownership of paid-attributed S1s and pipeline ARR, with real budget from day one and room to build, test, and move fast.

This is an execution role with a systems-builder mandate. We want someone who runs structured experiments as a matter of habit, stays genuinely curious about what AI is doing to their craft, and is as energized by building the machine as by running it.

What you'll do

Own paid media end-to-end

Drive paid strategy and execution across Google Ads, LinkedIn Ads, Meta Ads, and emerging channels — keyword and audience strategy, bid management, creative iteration, and budget pacing

Manage and optimize 7-8 figure annual paid budgets with rigor around CAC, pipeline influence, and LTV by segment

Take clear ownership of paid-attributed S1s and pipeline ARR contribution, in close partnership with Demand Gen

Build the machine

Build automated performance marketing systems — audience pipelines, creative testing frameworks, reporting infrastructure, and bid management — integrated into Hex's internal tools, repos, and agent harnesses

Use Hex's own agentic features to build and document paid marketing use cases that drive meaningful ROI — and generate solutions stories the team can use with prospects

Run structured experiments across landing pages, audiences, creative formats, and bidding strategies; document learnings in a way the team can compound on

Connect paid to the full funnel

Drive top-of-funnel paid acquisition to fuel the PLG motion — partner with Growth Product, Lifecycle, and Web to connect paid signups to self-serve activation and checkouts

Partner with Brand Design on creative strategy and feedback loops; bring data to every creative conversation

Stay ahead of emerging channels and AI-native campaign tools — and bring concrete experiments before you're asked

What we're looking for

Experience

5–8 years in performance marketing, with direct ownership (not just oversight) of 6– and 7-figure paid budgets

Hands-on experience running Google Ads, LinkedIn Ads, and Meta Ads — fluent in the nuances of each platform, not just their interfaces