Airwallex
More roles at AirwallexManager, Growth Lifecycle
Part remote, part office, you need to live within commuting distance of a named location.
Hybrid · NL - Amsterdam
Employer listed it 4 weeks ago · Added 4 weeks ago
Been open since 4 weeks ago, still being checked, but it has been live a while.
Salary
Not stated
Location
Hybrid · NL - Amsterdam
Timezone
Not stated
Contract
Full-time
Experience
Mid
Category
Marketing
The employer did not publish a salary, and we have too few comparable roles to estimate one.
What the advert says
Quoted word for word from the employer's advert. Where it says nothing, we say so.
- Working hours
You enjoy working closely with people across multiple countries and time zones as part of one connected, global team, including flexing your hours occasionally to make that connection work.
- Where you can work from
- Location eligibility not confirmed
- Contract
- Not mentioned in the advert
- Experience asked for
5+ years of experience leading growth initiatives across the customer lifecycle.
- Pay
- Not mentioned in the advert
Remote flexibility
Hybrid
This role is only partly remote, the employer expects time in the office around NL - Amsterdam, Hybrid, so you need to live within commuting distance.
What the employer says
- Source listing states candidate location: "NL - Amsterdam, Hybrid"
- Listing mentions "Hybrid"
What Nomaders makes of it
- Not suitable if you plan to move between countries
The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.
Before you apply
Questions worth asking: Nomaders interpretation
- This role involves office time, but the advert does not say how often. Ask how many days a week are expected on site.
- No pay is stated. Ask for the salary range before investing time in interviews.
- The advert does not say whether this is employment or a contractor arrangement. Ask, as it affects tax and benefits.
Produced automatically from this advert's text; not reviewed by a person. The employer's own page is the final word.
About the role
About Airwallex
Airwallex is the AI-native financial operating system for a real-time, intelligent economy. More than 675,000 businesses, including McLaren Racing, Qantas, SHEIN, and TikTok, use us, directly or through our platform partners, to run their financial operations or build and monetize financial products of their own.
We started in Melbourne in 2015 to build the infrastructure global commerce runs on. We're the regulated backbone behind global payments: not by accident, but by design. A decade plus, 85+ licenses, and a financial infrastructure spanning North America, Europe, the Middle East, and Asia-Pacific.
We're co-headquartered in San Francisco and Singapore, with more than 2,700 people across 27 offices. We hire builders with founder-level energy, people who move fast with good judgment, dig in with real curiosity, and make calls from first principles rather than waiting to be told what to do. Read our operating principles to see it in full.
About the team
The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company’s growth and success.
What you’ll do
Most strategy roles hand you a slide deck. This one hands you the keys.
You'll get the kind of access most people wait a decade for: a direct line to the growth engine, work that spans every function, and the freedom to own ambiguous, high-stakes problems end to end.
And you won't do it the old way. We arm our people with AI to move faster than teams ten times our size, modeling, researching, and shipping at a pace that creates an unfair advantage.
If you want to do the best work of your career on problems that actually matter, build with us.
How you'll make impact
Own the lifecycle growth strategy for Airwallex’s self-serve small-business customers, helping them move from onboarding and KYC through activation, first transaction and deeper product adoption. You’ll turn customer, product and behavioural data into practical growth opportunities, then design and run evergreen campaigns, experiments, automations and AI-enabled workflows that improve conversion, go-live activation and expansion across products without dedicated sales coverage.
Lead Lifecycle Strategy: Design the end-to-end lifecycle engagement and build scalable lifecycle journeys for self-serve customers in EMEA and products without dedicated sales coverage.
Own Digital Channels for Self-Serve: Lead the strategy and operational health for email, push, and in-app messaging. Ensure these high-impact channels are optimized to deliver personalized engagement and consistent growth across managed regions.
Drive End-to-End Campaign Execution: Transform high-level lifecycle strategies into high-performing programs. Design and optimise evergreen campaigns, experiments and automations that improve conversion, go-live activation and expansion. Partner with Product, Sales, Marketing, Data and regional teams to turn customer, product and behavioural data into measurable growth opportunities
Regional Funnel Accountability : Take full ownership of E2E growth metrics within your region. Leverage deep-dive quantitative analysis to identify high-impact opportunities for experimentation, ensuring data-driven decision-making at every touchpoint.
Drive Regional Experimentation : Initiate and lead a high-velocity experimentation roadmap within your region, testing innovative tactics to uncover local growth levers and scale successful pilots into global frameworks.
User-Centric Communication: Champion a "customer-first" messaging philosophy, delivering personalized and compelling content that resonates with users and reduces friction throughout the lifecycle.
Who you are
We’re looking for people who meet the minimum requirements for this role. The preferred qualifications are great to have, but are not mandatory.
Minimum qualifications:
5+ years of experience leading growth initiatives across the customer lifecycle.
Experience in a product-led growth (PLG) environment, with a strong customer-first and customer-centric mindset.
Requirements
- ·5+ years of experience leading growth initiatives across the customer lifecycle.
- ·Experience in a product-led growth (PLG) environment, with a strong customer-first and customer-centric mindset.
- ·Strong analytical skills with the ability to interpret campaign, product and behavioural data, identify trends, prioritize campaign ideas and develop data-backed recommendations.
- ·Experience working with high volumes of data and communicating clearly through data and analytics.
- ·Hands-on experience designing and executing lifecycle or CRM programmes that drive customer conversion, activation, retention and product adoption.
Benefits
No benefits package published with this listing. Ask about it at first interview.
How to apply
- 1Check the flexibility label above, hybrid, matches where you plan to live and work.
- 2Tailor your CV to the role at Airwallex, mentioning your remote working experience.
- 3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.
Found 29d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.
Listing sourced from Company boards.
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