NielsenIQ

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Senior Manager, Integrated Marketing

Work from home

Remote role where the employee must remain based in a particular country.

Listed for United States

From the employer's advert: This a REMOTE position for candidates currently based in the United States.

Employer listed it 5 days ago · Added 4 days ago

First listed 5 days ago and still open.

Salary

$114,800 to $129,146

Location

Listed for United States

Timezone

US East

Contract

Full-time

Experience

Senior

What the advert says

Quoted word for word from the employer's advert. Where it says nothing, we say so.

Working hours: Not mentioned in the advert
Where you can work from: This a REMOTE position for candidates currently based in the United States.
Contract: Not mentioned in the advert
Experience asked for: Not mentioned in the advert
Pay: This role has a market-competitive salary with an anticipated base compensation of the following range:        $114,800 -$129,146.   Actual salaries will vary depending on a candidate’s experience,…

Remote flexibility

Work from home

This is a remote role, but the employee must be based in United States. It is work from home rather than work from anywhere.

What the employer says

Source listing states candidate location: "New York, NY, United States, New York, NY, us, Remote"
Job description states: "based in the United States. Candidates must"

What Nomaders makes of it

Payroll and tax are likely handled in that country only

The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.

Before you apply

Experience: employer states

Written as a nice-to-have

“Preferred Experience ”

Questions worth asking: Nomaders interpretation

The advert does not say whether this is employment or a contractor arrangement. Ask, as it affects tax and benefits.

Produced automatically from this advert's text; not reviewed by a person. The employer's own page is the final word.

About the role

This a REMOTE position for candidates currently based in the United States. Candidates must be physically located in the US to be considered.  

About the Team 

NIQ’s North America Marketing team partners with Sales, Customer Success, Product, and Product Marketing to engage customers and prospects and support business growth. You’ll partner with commercial leaders to build integrated marketing strategies that generate demand, engage prospective customers, and convert interest into qualified leads and pipeline. 

About the Role 

As a strategic individual contributor, you’ll own marketing strategy for a portfolio of approved growth opportunities that evolves with business priorities. You’ll translate those priorities into audience strategies, campaign briefs, messaging, and investment recommendations. 

You’ll guide delivery through shared campaign management, content and creative, marketing operations, paid media, events, and Product Marketing resources. 

What You’ll Do 

Develop integrated marketing strategies that define target audiences, customer needs, relevant solutions, engagement approaches, and measures of success. 

Partner with Sales, Customer Success, Product, Product Marketing, and business leaders to assess opportunities within approved priority areas. Recommend program priorities, investments, and resource allocation to the North America Marketing Leader. 

Create campaign briefs and narratives using customer insight, market intelligence, competitive context, and demonstrated use cases. Co-develop messaging with Product and Product Marketing, including when positioning is incomplete. 

Guide cross-functional planning and delivery, aligning shared teams on scope, responsibilities, timing, and dependencies. 

Develop budget recommendations and track program spending, making tradeoffs clear when needs exceed available resources. 

Evaluate performance with campaign and channel partners and recommend what to improve, expand, or stop. 

Apply AI tools to research, messaging development, and analysis, evaluating outputs for accuracy, relevance, and quality. 

What Success Looks Like 

Priority opportunities translate into focused programs that generate qualified demand and contribute to pipeline. Investment recommendations help the North America Marketing Leader direct resources toward the strongest opportunities, informed by performance and available capacity. 

What You’ll Bring 

Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience. 

Progressive B2B marketing experience, typically gained over 7+ years, including ownership of integrated strategies and programs tied to commercial objectives. 

Ability to translate broad business opportunities and incomplete inputs into focused audience strategies, credible messaging, and actionable campaign briefs. 

Experience leading complex cross-functional initiatives and influencing senior stakeholders without direct reporting authority. 

Strong commercial and analytical judgment, including experience using CRM and marketing performance information to inform investment decisions. 

Requirements

·Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience. 
·Progressive B2B marketing experience, typically gained over 7+ years, including ownership of integrated strategies and programs tied to commercial objectives. 
·Ability to translate broad business opportunities and incomplete inputs into focused audience strategies, credible messaging, and actionable campaign briefs. 
·Experience leading complex cross-functional initiatives and influencing senior stakeholders without direct reporting authority. 
·Strong commercial and analytical judgment, including experience using CRM and marketing performance information to inform investment decisions.

Benefits

·Flexible working environment
·Volunteer time off
·LinkedIn Learning
·Employee-Assistance-Program (EAP)
·For more information, visit NIQ.com

How to apply

1Check the flexibility label above, work from home, matches where you plan to live and work.
2Tailor your CV to the role at NielsenIQ, mentioning your remote working experience and working hours (US East).
3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.

Found 5d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.

Listing sourced from Company boards.