Maven Clinic

Director, Marketing Operations

Work from home

Remote role where the employee must remain based in a particular country.

United States only

Employer listed it 3 weeks ago · Added yesterday

Been open since 3 weeks ago, still being checked, but it has been live a while.

Salary

$170k to $200k per year

Location

United States only

Timezone

Not stated

Contract

Full-time

Experience

Lead

Remote flexibility

Work from home

This is a remote role, but the employee must be based in United States. It is work from home rather than work from anywhere.

What the employer says

Source listing states candidate location: "New York, NY; Remote, US (Hub cities), New York, NY, Remote"
Job description states: "based in Boston"

What Nomaders makes of it

Payroll and tax are likely handled in that country only

The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.

About the role

Maven Clinic is the world's largest virtual clinic for women and families on a mission to make healthcare work for all of us. Through Maven Enterprise, the company partners with more than 2,300 employers and health plans to provide end-to-end women's and family health programs spanning fertility and family building, maternity and newborn care, parenting and pediatrics, and menopause and midlife — improving clinical outcomes, reducing healthcare costs, and expanding equitable access to high-quality care at scale. Through its consumer platform, Maven provides direct access to virtual care across 30+ specialties, as well as dedicated hormone and GLP-1 care programs purpose-built for women. Founded in 2014 by CEO Kate Ryder, Maven Clinic has raised more than $425 million from leading healthcare and technology investors including General Catalyst, Sequoia, Dragoneer Investment Group, Oak HC/FT, StepStone Group, Icon Ventures, and Lux Capital. Recognized for innovation and industry leadership, Maven has been named to the TIME100 Most Influential Companies, CNBC Disruptor 50, Fast Company's Most Innovative Companies, and FORTUNE Best Places to Work. Learn more at mavenclinic.com

An award-winning culture working towards an important mission – Maven Clinic is a recipient of over 30 workplace and innovation awards, including:

TIME 100 Most Influential Companies (2023, 2026)

Fortune Change the World (2024)

CNBC Disruptor 50 List (2022, 2023, 2024)

Fortune Best Workplaces for Millennials (2024)

Fortune Best Workplaces in Health Care (2024)

Fast Company Most Innovative Companies (2020, 2023)

Fortune Best Workplaces NY (2020, 2021, 2022, 2023, 2024)

About the Role:

Maven is looking for a Director of Marketing Operations who will own the systems, data, and reporting infrastructure behind our B2B Growth Marketing team — from HubSpot/Salesforce instrumentation to pipeline attribution to the budget that funds it all. This person will lead a team across marketing analytics, marketing operations, and web optimization, and serve as the go-to partner for Sales, RevOps, Strategic Finance, and Client Success on shared data and reporting. Reporting to the Senior Director of Growth, they'll bring structure and rigor to a fast-moving org, ensuring marketing's numbers hold up in front of executive leadership.

What You’ll Do:

Marketing Technology, Data & Attribution

HubSpot instrumentation (and its integration with Salesforce): own lead management strategy, campaign orchestration and tracking, and stage definitions for the B2B funnel.

Pipeline attribution: own marketing's multi-touch attribution methodology and represent it in cross-team pipeline conversations.

Data governance: maintain data dictionaries and definitions (MQL/MQA thresholds, pipeline vs. bookings vs. revenue) so reporting stays consistent as tools and AI use expand.

Martech stack: own B2B-facing tools and integrations, including CaliberMind, GA4, HubSpot, Qualified, Webflow, and evaluate new tooling as needs evolve.

Training and enablement: ensure the has the resources and knowledge to own the reporting and orchestration of their channels.

Analytics & Reporting

KPI ownership: define and maintain B2B marketing metrics (MQLs, MQAs, pipeline coverage, Pipe-Spend ratio) and the reporting cadence behind them.

Executive reporting: build and deliver pipeline briefings and performance readouts for B2B marketing leadership.

Dashboards: own the B2B analytics stack across CaliberMind, Looker, Data Studio, Salesforce, and GA4, and keep it accurate as definitions change.

FY planning support: partner with Strategic Finance and RevOps on fiscal year target-setting, run-rate projections, and scenario modeling for B2B pipeline and budget as well as org-level OKR setting.

Budget & Planning

Requirements

·8+ years in B2B marketing operations, analytics, or revenue operations, ideally supporting complex or enterprise sales cycles.
·Hands-on ownership of a marketing automation platform (HubSpot or similar) and the integration with Salesforce, including lead routing, lifecycle stages, and campaign orchestration.
·Experience building and defending pipeline or marketing attribution models with Sales and Finance stakeholders.
·Track record owning multi-million dollar marketing budgets, including forecasting, actuals, and reconciliation.
·Experience owning a B2B marketing website and CRO program, including A/B testing and accessibility standards.

Benefits

·Maven for Mavens: access to the full platform and specialists, including care for mental health, reproductive health, family planning and pediatrics.
·Whole-self care through wellness partnerships
·Hybrid work, in office meals, and work together days
·16 weeks 100% paid parental leave and new parent stipend (for Mavens who've been with us for 1 year+)
·Annual professional development stipend and access to a personal career coach through Maven for Mavens

How to apply

1Check the flexibility label above, work from home, matches where you plan to live and work.
2Tailor your CV to the role at Maven Clinic, mentioning your remote working experience.
3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.

Found 1d ago. Last checked 23 Sept. Always confirm the details on the original posting, salary and location can change after publication.

Listing sourced from Company boards.