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Instacart

Senior Product Designer II - Lifecycle & Growth

Work from home

Remote role where the employee must remain based in a particular country.

United States only

Employer listed it 2 weeks ago · Added 3 days ago

Been open since 2 weeks ago, still being checked, but it has been live a while.

Salary

$203k to $214k per year

Location

United States only

Timezone

US East

Contract

Full-time

Experience

Senior

Category

Design

Stated by the employer in the job description

Remote flexibility

Work from home

This is a remote role, but the employee must be based in United States. It is work from home rather than work from anywhere.

What the employer says

  • Source listing states candidate location: "United States - Remote, Remote - Canada, Remote - United States"
  • Job description states: "US based"

What Nomaders makes of it

  • Payroll and tax are likely handled in that country only

The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.

About the role

We're transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.

We're transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.

ABOUT THE TEAM

The Growth Design Team focuses on driving meaningful business impact through thoughtful strategy, experimentation, and exceptional craft. We design the end-to-end journeys that help customers discover, understand, and engage with the value of Instacart.

Our work sits at the intersection of product thinking, brand expression, behavioral insight, and interaction design. We’re constantly exploring new ways to make growth experiences feel more useful, intuitive, expressive, and distinctly Instacart.

We pride ourselves on a culture of experimentation, accountability, and craft, continuously evolving how we design for conversion, engagement, retention, and long-term customer value.

ABOUT THE ROLE

We’re looking for a Senior Product Designer II to join the Lifecycle & Growth team and help shape some of Instacart’s most important customer experiences.

This role is ideal for a highly conceptual, craft-driven designer who is energized by ambiguous problems, 0→1 exploration, and bringing new ideas to life through exceptional visual, interaction, and motion design.

You’ll work across high-impact Growth initiatives spanning partnerships, incentives, and lifecycle experiences. The work may include exploring new partner-led entry points, rethinking how incentives are surfaced and understood, or creating new lifecycle experiences that improve conversion, reactivation, and retention.

You’ll work at the intersection of product, brand, content, interaction design, and growth strategy, deeply understanding both the customer experience and the business mechanics behind it to create new ways for people to discover, engage with, and return to Instacart.

Many of these opportunities won’t start with a defined solution. You’ll be expected to explore broadly, challenge existing patterns, and translate customer needs, business goals, and emerging capabilities into compelling product experiences.

You’ll move fluidly between big-picture concepts and the smallest interaction details, developing new product ideas, prototyping behaviors, refining motion and micro-interactions, and carrying strong concepts through to polished execution.

WHAT YOU’LL DO

Lead high-impact Growth initiatives across partnerships, incentives, and lifecycle experiences, taking work from ambiguous problem framing through exploration, refinement, and launch

Reimagine key moments across the customer journey, including how people discover Instacart, understand value, convert, reactivate, and build ongoing habits

Requirements

  • ·7+ years of experience designing consumer-facing digital products across web and mobile
  • ·A portfolio demonstrating exceptional visual, interaction, and product craft, including strong 0→1 work
  • ·Deep interaction design skills, with experience in motion, micro-interactions, prototyping, and product behavior
  • ·Strong conceptual thinking, with the ability to turn ambiguous opportunities into clear, compelling product experiences
  • ·Proven ability to design complex journeys while balancing customer needs, business goals, technical constraints, and craft

Benefits

No benefits package published with this listing. Ask about it at first interview.

How to apply

  1. 1Check the flexibility label above, work from home, matches where you plan to live and work.
  2. 2Tailor your CV to the role at Instacart, mentioning your remote working experience and working hours (US East).
  3. 3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.

Found 3d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.

Listing sourced from Company boards.

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$203k to $214k per year · You'll be taken to the employer's careers page.