GTM Engineer

Cresta unlocks the true potential of the customer experience, turning every conversation into a competitive advantage. Cresta’s unified AI platform combines conversational AI agents, real-time human agent augmentation, and comprehensive conversation intelligence to drive revenue and efficiency gains across every channel. The world’s leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power world-class customer experiences every day.

Born from the Stanford AI Lab, Cresta has raised more than $270 million from the world’s leading investors, including a16z, Greylock, and Sequoia. Cresta’s leadership includes some of the leading minds in AI today. Our CEO, Ping Wu , founded and led Google's Contact Center AI and Vertex AI platforms before joining Cresta to build the future of AI-driven customer experiences.

Over the next few years, AI is going to redefine how people all over the world interact with businesses every day. Come build that future at Cresta.

GTM Engineer Cresta’s mission is to help companies turn conversations into their competitive advantage. We build AI that helps the world’s largest enterprises unlock revenue, efficiency, and insight from every customer interaction. We are hiring a GTM Engineer to rebuild how go to market works. This role is about eliminating manual work, helping our teams focus on the right accounts, and building systems that make winning easier. You will work directly with our CEO, CRO, CMO, and Rev Ops leadership to design and deploy an AI native operating system for our revenue engine.

Location: Remote / Hybrid - Targeting SF or NYC, may consider additional locations across the US. What you will do Help GTM teams prioritize the right accounts

Use AI and data to help SDR, marketing, and sales focus on the highest value accounts

Surface hard to find intelligence, such as contact center scale, BPO footprint, and tech stack

Continuously enrich and reprioritize accounts as signals change

Eliminate manual work

Replace manual research, opportunity prep, and CRM entry with automation and AI

Build systems that tell sellers what to focus on each day and what actions move deals forward

Auto-generate account plans, stakeholder maps, and discovery prep inside seller workflows

Automate deal execution

Automate quoting, approvals, and document generation using AI agents

Streamline order forms, security reviews, and deal documents

Create real-time deal signals and next steps for every opportunity

Own and optimize the GTM system

Write custom code and use AI coding tools to connect and extend our GTM stack

Integrate and maximize Salesforce, Gong, Clay, Centralize, Slack, Glean, Coda and more

Build systems that work natively inside our workflows

Rethink segmentation, territories, and coverage using data and AI

Take true ownership of sales effectiveness and revenue growth

Opportunity to earn commission based on measurable impact

What we are looking for