Paid Social Strategist

About Code3

Code3 is an integrated marketing agency, powering business growth for digital disruptors and Fortune 500 leaders alike. Our power is at the intersection of Connections, Creative and Commerce – that’s what is in our DNA. By harvesting insights and utilizing audience data, we work with our clients to develop scroll-stopping content and creative that performs and elevates the brands we work with across all digital media platforms.

Our people are energized by challenges and sprint to find unorthodox solutions. We plan, activate and measure as one team, and we’re not afraid to push boundaries and test our way to success. Coders are Relentless, Gritty, Nimble humans who are always striving to be better. With teams across the U.S., you’ll find more than a job at Code3. You’ll find a place to grow, make an impact, and do your best work alongside a team that’s invested in your success.

Code3 is an integrated marketing agency built for the modern consumer journey. We sit at the intersection of Connected Media, Creative, and Commerce, helping some of the world's most recognized brands and fastest-growing challengers turn attention into business growth.

Paid social has evolved far beyond media buying. Success today requires understanding consumer behavior, creative performance, platform innovation, and how culture influences the way people discover and buy products. Our team partners with clients to build full funnel strategies that connect all of those pieces—combining data, creativity, testing, and measurement to drive meaningful business results.

We believe the best ideas come from people who are endlessly curious, willing to challenge conventional thinking, and excited to experiment. We work collaboratively across media, creative, measurement, strategy, and platform partnerships to continuously push our clients and ourselves forward.

About the Role

As a Paid Social Strategist, you’ll own the day-to-day strategic direction and performance of paid social programs across a portfolio of clients. You’ll serve as a trusted client partner, turning data into actionable recommendations, identifying opportunities for growth, and ensuring our strategies continuously evolve alongside consumer behavior, creative performance, and the platforms themselves.

What you’ll do:

Own the day-to-day paid social strategy and performance narrative for your accounts, connecting media performance to broader client goals

Develop full-funnel strategies across platforms, including budget allocation, platform roles, audiences, campaign structure, creative, and optimization priorities

Serve as a trusted client-facing expert, proactively bringing forward recommendations, opportunities, and clear points of view

Analyze performance to identify key drivers, risks, and opportunities, translating data into clear insights and actionable next steps

Develop learning agendas and testing roadmaps across creative, media, audiences, measurement, and emerging platform opportunities

Partner with Activation and cross-functional teams to ensure execution aligns with strategy, providing hands-on campaign and QA support when needed

Maintain strong operational ownership across budget pacing, forecasting, campaign accuracy, and overall account health

Build strong relationships with platform partners to identify strategic opportunities, new capabilities, and ways to continuously advance client programs

Who will love this role:

You’re curious and naturally dig into why performance is changing and what to do next

You enjoy being a strategic partner to clients and are comfortable bringing a clear recommendation or point of view

You balance data, creative, platform knowledge, and business context when making decisions

You’re proactive and consistently identify opportunities without waiting to be asked

You’re comfortable navigating ambiguity, shifting priorities, and client pressure

You’re a people person who enjoys building strong relationships with your team, partners, and clients