Head of Sales, Canada

The role / impact

As Head of Sales, Canada, you will drive the overall performance and success of Xero across the region, with a primary focus on our accounting and bookkeeping partner channel. Reporting to the Country Manager, you will hold end-to-end accountability for partner sales, including partner services, enterprise accounts, account management, and new business development. By leading a high-performing team and aligning with global strategy, you will help small businesses and their communities thrive.

In this senior leadership role, you will champion our Canadian market strategy, turning a three-year vision into clear annual goals and targets. You will also serve as a key voice for Xero Canada, managing national partnerships with top accounting firms, collaborating closely with cross-functional executive teams, and acting as an occasional spokesperson at industry events.

The team / how they connect

You will lead a sales and account management team across Canada that supports accountants, bookkeepers, and small businesses. The team works in close collaboration with global marketing, product, operations, and finance functions to deliver tailored customer journeys. Together with senior Canadian leaders across product, engineering, and people experience, you will help nurture a healthy, supportive culture across our Toronto and Calgary hubs.

Initially, the role will focus on

Translating our three-year Canadian strategy into actionable annual sales targets and operational plans.

Nurturing national partnerships with Canada's largest accounting firms to build mutually beneficial relationships.

Coaching and developing sales leaders and account managers to maintain a data-driven, supportive performance culture.

Partnering with global product and marketing teams through planning forums to refine Canadian product-market fit and go-to-market execution.

Where and how you can work

This role offers a flexible hybrid working model based out of our Toronto or Calgary offices[cite: 1, 3]. You will spend regular time in the office to connect, collaborate, and build team culture during key in-person moments and boost days, alongside flexible options to work from home[cite: 1, 3].

Here are some of the things we are looking for

Proven executive leadership experience guiding sales and customer success teams to achieve ambitious performance goals.

A track record of operating in a matrixed organisation with the ability to influence cross-functional global stakeholders.

You bring a strong coaching orientation and a dedication to developing people managers and high-performing sales professionals.

Exceptional communication and presentation skills, with comfort acting as a strategic spokesperson and C-suite partner.

Demonstrated success in making data-driven strategic choices and translating high-level strategy into local execution.

Experience within or deep knowledge of accounting practice workflows and cloud software systems is an advantage.

At Xero, we value the impact and skills you bring to the team. We believe in a Total Package philosophy - ensuring your value is recognized through a holistic lens that includes base salary, performance incentives, and world-class benefits.

The expected base salary range for this role is CA$178,200 – CA$236,000 plus commission

Individual pay is determined by various factors, including geography, level of experience, and the specific skills you bring to the role.

In addition to base pay, Xero’s roles are eligible for the following forms of variable compensation:

Variable Pay: Permanent employees are eligible to participate in our annual bonus and equity (RSU) programs. You may also be eligible for performance-based cash or equity (RSUs) incentives depending on your role level, and company performance.