Senior brand manager

🚀 About WRITER

WRITER is where the world's leading enterprises orchestrate AI-powered work. Our vision is to expand human capacity through super intelligence. And we're proving it's possible – through powerful, trustworthy AI that unites IT and business teams together to unlock enterprise-wide transformation. With WRITER's end-to-end platform, hundreds of companies like Mars, Marriott, Uber, and Vanguard are building and deploying AI agents that are grounded in their company's data and fueled by WRITER's enterprise-grade LLMs. Valued at $1.9B and backed by industry-leading investors including Premji Invest, Radical Ventures, and ICONIQ Growth, WRITER is rapidly cementing its position as the leader in enterprise generative AI.

Founded in 2020 with office hubs in San Francisco, New York City, Seattle, Austin, Chicago, and London, our team thinks big and moves fast, and we're looking for smart, hardworking builders and scalers to join us on our journey to create a better future of work with AI.

📐 About the role

In a world where every AI company sounds the same, WRITER is building something different. We believe a great brand doesn’t just look good. It earns trust, sharpens conviction, and gives people the confidence to act. We’re looking for someone who believes that just as deeply as we do.

Reporting into the VP of brand and communications, you’ll drive ownership of the WRITER brand, internal and external, from campaign strategy to the systems that make great brand work scalable. You’ll help shape how the world sees us, how our employees feel about us, how our product expresses us, and how AI makes all of that more powerful. If you’re a brand leader who thinks in systems, ships with taste, and is genuinely excited about what agentic AI makes possible for marketing, this is your role.

🦸🏻‍♀️ What you’ll do

Brand strategy and campaigns - You’ll lead brand campaign strategy from idea through activation — not just the brief, but the conviction behind it. You’ll develop concepts worth executing, manage the work end-to-end, and hold the bar for what “on-brand” actually means. You’ll ensure every campaign builds something cumulative: a brand that people recognize, trust, and root for. You’ll partner closely with product marketing on integrated go-to-market campaigns, ensuring brand and demand work in lockstep.

The full customer and employee journey - Great brands don’t live in one channel. You’ll activate WRITER’s brand across the customer journey, and bring the same intentionality to the employee experience. Onboarding, all-hands, internal comms: the brand lives there too, and you’ll make sure it shows up with the same quality and care.

AI-native brand operations - WRITER brings the power of agentic marketing to the world’s best brands — and we run on our own platform. You’ll own WRITER’s internal WRITER instance as the operational backbone of our brand: encoding our voice, guidelines, and creative standards into brand skills that the entire company relies on to produce high-quality, on-brand work at scale. You’ll build and maintain the skill library that makes WRITER employees faster, sharper, and more consistent — without losing what makes us distinctively us. You’ll partner with product and engineering to translate that front-line experience into product insights, acting as an in-house advisor to make WRITER stronger for brand leaders everywhere.

Brand in the product - WRITER’s biggest brand touchpoint is the product itself. You’ll work with product and design to ensure our brand identity is felt inside the platform: in the copy, the experience, the moments that tell customers they’re working with something built with genuine craft and conviction.

Agency management - You’ll be WRITER’s day-to-day lead for our brand agency — setting the brief, driving the relationship, and making sure partners deliver work that actually moves us forward, giving them a clear point of view to work from.

Measurement and brand inte