Product Manager, Mid-Market Activation

About Float

Float is on a mission to simplify finance for Canadian businesses, empowering them to eliminate complexity and unlock new opportunities. Through our innovative platform, Float enables businesses to streamline financial operations and optimize cash flow, so they can focus on what matters most: growth.

As one of Canada’s fastest growing companies and top-rated startups in 2025 , 2024 and 2023 , Float is customer-obsessed, passionate and entrepreneurial, with a team that includes leaders from Uber, Stripe, Shopify, Top Hat, Ada, Doordash, Snowflake, and Wealthsimple.

At Float, everyone is an owner, bringing their unique perspective to our team and product. Your voice is important, and we take having a culture based on feedback seriously. We openly share our thoughts and differing opinions so we can continue to improve. We do our best to keep our decision-making decentralized so that all team members feel ownership in our success.

Our Product

Float is Canada’s intelligent financial operating system, combining modern financial services and software to help businesses spend, save, and grow. Trusted by more than 10,000 Canadian companies, Float provides high-limit corporate cards, automated expense management, next-day bill payments, high-yield accounts, and industry-leading support, all built in Canada, for Canada. Float recently announced our $85 million Series C , and is backed by world-class investors, including Inovia Capital, Growth Equity at Goldman Sachs Alternatives, OMERS Ventures, and Silicon Valley Bank.

Our team is a collection of ambitious, collaborative and mission-driven people from all walks of life but with one goal: helping Canadian companies not just survive but thrive. And we’re looking for bold innovators to help shape the future of business finance in Canada.

AI Use in Our Hiring Process

We use technology, including artificial intelligence (AI), to support parts of our hiring process. This may include AI-assisted scheduling and candidate communications, and AI-generated interview notes, guides or summaries to help our team focus on the conversation. All hiring decisions are made by our hiring team.

About the Role

We’re hiring a Product Manager for our Mid-Market Activation squad — one of three squads inside Float’s Spend Management pillar, reporting to the Head of Spend Management.

The mission is simple to state and hard to do: put a Float card in the hands of every employee who should have one, and get them spending fast. Today, too many mid-market accounts sign with Float and then sit at a fraction of the employee coverage they should have — because issuing cards is manual, onboarding is manual, and nothing tells an admin who is missing a card.

Your job is to remove every manual step between “an employee exists” and “that employee has spent.” You’ll own active cardholder penetration — the share of employees at each account holding and actively using a Float card. It’s one of two terms that multiply into Float’s card volume, and it’s yours alone.

This is a role for a PM with solid fundamentals who wants to own a real number with real scope, alongside senior product leaders. You’ll work with a designer and four engineers, plus Product Ops/Analytics, Sales, and CX.

What You’ll Own

Surface area

Card issuance and provisioning — templates, bulk create, and the workflows admins use to get cards out

HRIS and SCIM integrations — new hire in the HR system triggers a card, with no admin action

The Overview page and Action Items — the surface that tells an admin what to do next, plus the framework other squads publish their items into

Onboarding and activation nudges — everything between card issued and first successful transaction

Reimbursement-to-card conversion — turning out-of-pocket spend into a signal for who needs a card

Activation-window declines — first-transaction failures on brand new cards, which are usually a configuration problem at issuance rather than a limit problem

Outcomes you’re accountable for

Active cardholder penetration