Ashby
Marketing Strategy & Operations Manager
Remote work allowed only within certain countries or regions.
Employer listed it 3 weeks ago · Added 4 days ago
Been open since 3 weeks ago, still being checked, but it has been live a while.
Salary
$150,000–$207,000
Location
Timezone
Not stated
Contract
Full-time
Experience
Senior
Category
Sales
Published by the employer
Remote flexibility
Region Restricted
Remote work is allowed, but only for candidates based in United States, Canada.
What the employer says
- Source listing states candidate location: "Remote - US, Remote - Canada, Remote"
What Nomaders makes of it
- Applications outside the listed area are usually rejected
- Timezone overlap with the listed area is often expected
The quotes above are the employer's own words; the reading is ours. Always check the original listing and employment terms before working from another country.
About the role
About This Role
Ashby's Marketing team is scaling pipeline generation across a multi-product portfolio (ATS, Onboarding). As our Marketing Strategy & Operations Manager, you'll be the only dedicated marketing ops hire on the team—owning the full technical and analytical foundation that lets Marketing run campaigns, measure performance, and improve efficiency with confidence.
This role sits within Revenue Operations, the horizontal function that makes the entire GTM system work, and partners in close, near-daily collaboration with the VP of Marketing and her leadership team. You'll be embedded in the day-to-day (tracking, dashboards, campaign systems) while also shaping how Marketing measures pipeline generation and CAC as we scale.
Why this role matters now
We're in an active expansion phase: new products, new segments, new channels. The person in this role will shape how Marketing operates for the next chapter of Ashby's growth.
What You'll Do
Marketing Campaign Management and Analytics
Implement and maintain robust tracking systems for marketing campaigns, including proper UTM parameter implementation and lead source attribution in HubSpot
Lead design and execution of complex marketing automation workflows
Build and maintain marketing dashboards covering SEO performance, website analytics, lead generation metrics, and campaign effectiveness
Deliver regular reports on key marketing metrics and provide data-driven insights to optimize campaign performance
Cross-Functional Leadership and Strategy
Operate as part of the Revenue Operations organization, aligning Marketing, RevOps, and Business Systems teams around shared marketing operations priorities and company objectives
Lead technical implementation of marketing initiatives, ensuring proper setup and execution
Develop and maintain documentation for marketing operations processes and best practices
Train team members on marketing technology tools and best practices
Data Management and Compliance
Develop and implement data governance frameworks to maintain high-quality marketing data
Create and manage data segmentation strategies for targeted marketing initiatives
Ensure compliance with GDPR, CCPA, and other relevant data privacy regulations
Regularly audit marketing systems and processes to maintain data integrity and security
Marketing Technology and Systems
Act as the dedicated subject matter expert, overseeing lead management processes, automation rules
Collaborate with the Systems and Tooling team on improvements to existing tech stack
Requirements
- ·Strong understanding of marketing automation, lead management, and campaign attribution
- ·Experience with web analytics tools (Google Analytics, Adobe Analytics)
- ·Knowledge of data privacy regulations and compliance requirements
- ·Experience with business intelligence tools (Heap Analytics, Looker)
- ·Project management experience
Benefits
- ·10-year exercise window for stock options. You shouldn’t feel pressure to purchase stock options if you leave Ashby —do it when you feel financially comfortable.
- ·Unlimited PTO with four weeks recommended per year.
- ·Twelve weeks of fully paid family leave in the US. We plan to expand this to employees in other countries as situations arise.
- ·Generous equipment, software, and office furniture budget. Get what you need to be happy and productive!
- ·$100/month education budget with more expensive items (like conferences) covered with manager approval.
How to apply
- 1Check the flexibility label above, region restricted, matches where you plan to live and work.
- 2Tailor your CV to the role at Ashby, mentioning your remote working experience.
- 3Apply directly on the employer's careers page using the button below. Nomaders never handles your application.
Found 5d ago. Last checked today. Always confirm the details on the original posting, salary and location can change after publication.
Listing sourced from Company boards.
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Free to apply, no account needed.
$150,000–$207,000 · You'll be taken to the employer's careers page.