Senior Product Manager - Marketplace

About Addi

We are a leading financial platform, building the future of payments, shopping, and banking—a world where consumers and merchants can transact effortlessly and grow together. Today, we serve over 3.6 million customers and partner with more than 55,000 merchants, making Addi Colombia’s fastest-growing marketplace. With a state-of-the-art, technology-first approach, we provide banking solutions (deposits, payments, unsecured credit) and commerce services (e-commerce, marketing), bridging the financial gap for millions and redefining how people experience financial freedom. As the country’s leading Buy Now, Pay Later provider, we have secured regulatory approval to operate as a bank, unlocking even greater opportunities for our customers. In the past year, we have also achieved profitability, reinforcing the strength of our business model and our ability to scale sustainably. Our mission has earned the trust of world-class investors, including Andreessen Horowitz, Architect Capital, GIC, Goldman Sachs, Greycroft, Monashees, Notable Capital, Quona Capital, Union Square Ventures, Victory Park Capital, and more, who back our vision for the future. With their support, we are not just growing—we are transforming Latin America’s financial ecosystem and shaping the next generation to shop, pay, and bank in Colombia. But what truly sets us apart is how we build. We are a conscious company, driven by deep experience in scaling technology, services and products, and we live by our values every day.

About the Role

This is where you come in. Below, you’ll find what this role is all about—the impact you’ll drive, the challenges you’ll tackle, and what it takes to thrive at Addi. If you’re ready to be part of something big, keep reading.

What’s the mission you’ll drive

Accelerate Addi's marketplace supply side by owning the end-to-end merchant product experience from acquisition and onboarding through daily operations enabling self-serve merchant activation at scale, increasing catalog depth, and systematically converting recurring operational friction into automated, scalable product solutions.

What you will do

Close the Opt-In Quality Gap: Improve the self-serve Opt-in channel's short-term product publishing rate by diagnosing funnel drop-offs and shipping intuitive UX interventions, effectively closing the activation performance gap with the assisted Sales channel.

Drive Autonomous Self-Serve Onboarding: Increase the share of merchants who successfully complete store configuration, product publishing, and their first transaction without direct human intervention from Addi teams by building robust automated guidance, localized tooling, and contextual validation flows.

Scale Catalog Depth and Multi-Product Ingestion: Significanty expand the adoption of Bulk Upload tools by redesigning the product data ingestion pipeline and error-handling flows, establishing Addi's first baseline for average products per merchant.

Optimize Commercial Velocity (Time-to-10-Sales): Benchmark and accelerate the "Time-to-10-Sales" metric by deploying automated post-onboarding growth loops, feature placement rules, and seller dashboard telemetry designed to ensure long-term merchant retention.

Reduce Operational Firefighting: Decrease internal engineering and ops support tickets related to integrator failures and product approval bottlenecks through the development of self-healing error notifications and automated product taxonomy validation tools.

What we’re looking for

Proven experience in B2B marketplace or e-commerce merchant-side product management

Demonstrates a deep structural understanding of two-sided supply mechanics, specifically what motivates or blocks a business owner during digital onboarding.

Possesses a track record of building features that optimize catalog depth, inventory management, or seller dashboard utility rather than purely consumer-facing flows.

Demonstrates exceptional operational fluency and continuous fire-to-signal conversion

Acts comfortably as the first line of product response for live incidents (e.g., connector bugs, onboarding stalls) without dropping momentum on core roadmap initiatives.

Uses day-to-day operational failures as data-driven telemetry to identify, write specs for, and systematically build long-term platform solutions.

Possesses strong native instincts for self-serve business products

Identifies exact drop-off moments in complex data-entry or store setup funnels and resolves them through elegant design rather than adding customer support human-power.

Maintains a high standard for intuitive product design, ensuring business-facing workflows function seamlessly without manual "hand-holding."

Has solid expertise in technical integrations and data architecture pipelines

Collaborates fluently with engineering squads on complex data flows, third-party connector tools, bulk upload architectures, and API frameworks.